SIBOL, in partnership with RTI and the Philippine government, promotes high-impact interventions that safeguard biodiversity, oceans, and landscapes while supporting sustainable community and industry practices. Effective communication was essential to raise awareness, share success stories, and foster a broader movement for sustainability.
ASSIST developed educational videos, infographics, and digital visuals to simplify complex environmental topics, authored articles documenting project milestones, conducted interactive online seminars, and executed a comprehensive digital marketing and social media strategy to maximize reach and engagement.
The campaign reached over 1.2 million people, increasing awareness of conservation efforts and climate resilience initiatives. Audiences reported that the materials were informative and inspiring, motivating communities and partners to participate in sustainable practices. By making environmental themes accessible and engaging, ASSIST helped position SIBOL as a leading initiative for biodiversity protection and climate action in the Philippines.
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